How I Made a Landing Page That Actually Sells: 6 Simple Steps 📄
Your landing page is not making sales? The problem is often simple. You need the right structure.
Don't know how to build all 6 sections? I started with just these 4:
- Hero section
- How it works
- Pricing
- FAQ
I made my first sales with only these 4 sections. Once you master these, add the others.
I looked at hundreds of pages that make money. Here are the 6 parts that work every time.
1. Hero Section - First 3 Seconds Matter Most
Put your best stuff at the top. People decide fast if they stay or leave.
What works:
- Show a demo that people can try
- Use simple, strong words
- Make your main benefit super clear
Don't make people think. Tell them exactly what you do in 5 seconds.
2. Problem + Solution - Make Them Feel the Pain
This is where you make sales happen. Don't just list problems. Make people FEEL them.
How to do it:
- Talk about their pain points like you live them
- Show them life before your product (bad)
- Show them life after your product (good)
- Use real stories, not just facts
3. Social Proof - People Buy from People They Trust
Show that real people use your stuff and love it.
Three things that build trust:
- Real customer names and faces
- Company logos (if you work with big names)
- Numbers that prove you work (like "500+ happy customers")
4. Pricing - Psychology Tricks That Work
Don't just show one price. Show three options.
The trick:
- Make three price plans
- Put the middle one (most expensive) in the center
- Call it "Most Popular" or "Best Value"
- Make the cheap option look too basic
- Make the expensive option look like too much
People will pick the middle one. This is called the decoy effect.
5. FAQ - Answer Questions Before They Ask
Don't put 20 questions here. Pick 3-5 that really matter.
Pro tip: Show your personality here. Don't be boring. Make people smile while you answer their questions.
6. Footer - Don't Forget the Legal Stuff
This part is boring but important:
- Privacy Policy link
- Terms of Service link
- Links to free tools (if you have them)
- Comparison pages
Bottom line: Every part of your landing page has one job - get people to buy. If any section doesn't help with that, cut it out.